Company Generac Power Systems

Name Account Manager - Retail experience required

Req # 60868

Location Pewaukee CP

Employment Type Full Time

Shift 1st

At Generac, our people help make the world safer, brighter, and more productive. We are united by our efforts to inspire change for a better world; impact our people and community; influence and achieve positive results; and innovate the industry. Our shared goals allow people with diverse backgrounds and points of view to work together, bringing our global customers peace of mind through reliable products and exceptional support. 


Job Summary: The Account Manager II oversees assigned Generac accounts and associated support organizations. The Account Manager II has the responsibility to develop short- and long-range goals for assigned accounts and lead Generac clients to achieve objectives. This role acts as the primary corporate contact to manage relationships, execute new growth strategies, integrate field efforts, and uphold margins with key accounts. 

Essential Duties and Responsibilities: 

  • Conducts market research, analyzing competitive landscape to identify opportunities. 
  • Develops tactical sales plan with short- and long-range objectives for assigned account sales.
  • Evaluates and improves internal and external processes.
  • Drives field sales agents to optimize performance through the creating of business plans that can be executed to provide high customer value.
  • Works with Marketing to introduce new products and programs to increase market share and brand awareness. 
  • Acts as primary contact for customer contacts and expedites identified issues. 
  • Develops new customers. 
  • Works with clients to develop sales and promotional opportunities to generate revenue.
  • Develops and provides product knowledge training to all levels of management and sales agents.
  • Manages information to key internal personnel from customer systems. 
  • Creates and presents channel specific programs and promotions to key accounts and decision makers to increase sales.
  • Manages projects to improve new sales opportunities or expand upon current accounts.
  • Manages product line reviews (PLRs).
  • Strengthens account relationships to grow sales of existing and new products.
  • Develops and executes effective launch plans for converted accounts
  • Communicates routinely with National Account Manager.
  • Facilitates routine communications between the account and supporting dealer network for installations and aftermarket services.
  • Develops and maintains potential customer targets, updating routinely
  • Keep updated on online product offerings and general content. 
  • Oversees any issues with order management

Minimal Qualifications:
  • Bachelor’s Degree or equivalent work experience
  • 4 years retail account experience in sales or marketing
  • Ability to travel up to 50%  

Preferred Qualifications:
  • 4 years of experience in the relevant assigned channel or customer area (for example: Hardware, Home Center, Big Box retail, e-commerce, etc.) 
  • 4 years of experience managing rep agencies or field employees

Knowledge, Skills and Abilities:
  • Extensive knowledge of sales, best practices, business processes, project management, and commercial systems; 
  • Excellent sales, interpersonal, management, motivation and analytical skills; 
  • Proven competitive analysis skills; 
  • Ability to convert metrics into meaningful information; 
  • Strong presentation, verbal and written communication skills; 
  • Self-starter with initiative and vision; ability to manage multiple projects simultaneously; 
  • Ability to work in a fast-paced environment. 

Physical demands: While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls.  The employee is regularly required to stand and walk.  On occasion the incumbent may be required to stoop, bend or reach above the shoulders.  The employee must occasionally lift up to 25 pounds. Specific conditions of this job include are typical of frequent and continuous computer-based work requiring periods of sitting, close vision and ability to adjust focus. Occasional travel estimated at 10-20% depending on project timing.


“We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.”